Celebrate Earth Day with 50% Off Your HART Fare! 🌱🌎

This Earth Day, HART is making it easier—and more affordable—to make a greener choice.

To celebrate, riders can enjoy 50% off stored value in the Flamingo Fares app or on FlamingoFares.com by using promo code EARTHDAY on Wednesday, April 22, 2026. Whether you're commuting to work, heading to school, or exploring Hillsborough County, now is the perfect time to try a more sustainable way to get around.

Public transportation plays a vital role in reducing greenhouse gas emissions and easing traffic congestion. Every trip taken on HART helps cut down on the number of cars on the road, leading to cleaner air and a healthier community for everyone.

With Flamingo Fares, going green is simple. The app and smart card system provide a convenient, contactless way to pay your fare—no paper passes required. Just load value, enter the promo code, and ride.

This Earth Day, small choices can make a big impact. Choosing HART means fewer emissions, less congestion, and a more sustainable future for our region.

Celebrate Earth Day with 50% off your HART fare—use promo code EARTHDAY in the Flamingo Fares app and start riding greener today.

*Offer only valid on Wednesday, April 22, 2026

HART is Transitioning to Flamingo Fares! Paper Fare Cards are Gone January 5

HART is announcing the official full transition to Flamingo Fares, a faster, more convenient, and more secure way for riders to pay fares across the HART network. Starting January 5, 2025, HART will no longer accept Paper Fare Cards, making way for modern, contactless fare options that simplify the transit experience. New Fare Payment Options Starting January 5, 2025: Flamingo Fares: Tap-and-go payments with a Flamingo smart card or mobile app Contactless debit/credit/pre-paid cards E-wallet options: Apple Pay, Google Pay, and Samsung Pay Cash: Exact change will still be accepted for a one-way fare onboard Benefits of Flamingo Fares Convenience: No more paper cards to carry! Simply tap your Flamingo card, mobile phone, or contactless payment card to board. Savings: With daily and monthly fare capping, riders are guaranteed the best value. Easy Refill: Load money onto your Flamingo card or app anytime, either online or at HART Transit Centers. Getting Started with Flamingo Fares: Download the Flamingo Fares App from the App Store or Google Play. Purchase a Flamingo Smart Card at any HART Transit Center or online at FlamingoFares.com. Transfer Any Remaining Balance from your Paper Fare Card to Flamingo Fares before January 5, 2025. “Flamingo Fares brings greater ease, affordability, and flexibility to our riders,” said Sean McCarthy, Chief Operations Officer, HART. “With Flamingo, we’re reducing the need for paper and the cost associated with collecting a paper fare, improving payment security, and enhancing the overall rider experience.” Why wait until January? Join the Flock! Make the switch today and experience a seamless ride with Flamingo Fares. For more information on HART, visit www.goHART.org or contact HART Customer Service at (813) 254-4278.

FLAMINGO FLASH SALE - 50% Off HART 31-Day Passes!

Black Friday turns into #FlamingoFriday this week with a special offer on HART 31-Day passes via the Flamingo Fares app!

Flamingo Fares users can use promo code BLKFR31DR on the mobile app for 50% off a HART 31-Day Pass!

Discount passholders can use BLKFR31DD for 50% off a HART 31-Day Discount Pass.

The Flamingo Flash Sale is exclusively available on Flamingo Fares. The promotion is valid from November 24, 2023 - November 27, 2023.

HART Riders Can Now Pay Via Debit, Credit, Google Pay and Apple Pay!

Tampa Bay transit riders (HART/PSTA/The Bus) can now tap to ride across the region using credit and debit cards, digital wallets (Google Pay or Apple Pay), as well as the Flamingo Fares smartcard or mobile app.

"We are excited to offer our customers another way to pay their fare,” said Adelee Le Grand, Chief Executive Officer, HART. “Contactless payments on Flamingo Fares not only provide our customers with greater ease of access, removing another barrier from riding transit, but also assists in speeding up the boarding process, improving travel times.”

The Flamingo Fares system has fare capping implemented, meaning passengers always receive the lowest price as the system automatically caps prices whenever riders reach the daily or monthly thresholds. Riders using contactless payments (debit/credit/Google Pay/Apple Pay) will be able to take advantage of daily fare capping. 

Please note: Discount fare riders must use their Flamingo Fares smartcard or mobile app to receive the reduced fare. 

Attempts to use the same contactless payment multiple times (multiple riders) upon boarding will result in a failed transaction.

Flamingo Fares Tampa Bay launched in 2020.

To learn more about contactless payments and Flamingo Fares, visit www.FlamingoFares.com

Join the Flock: HART Needs Flamingo Fares Testers!

Join the flock - we need Flamingo Fares Testers!

Flamingo Fares continues to take flight!

HART and PSTA are currently seeking the public's help in beta testing Flamingo Fares, our new mobile ticketing app and smartcard system, before we release it to the general public later this year.

HART and PSTA, along with transit systems in Pasco, Sarasota, and Hernando counties are adopting Flamingo Fares as the regional fare collection system, which will allow riders to use a single payment method for travel on/between any of the participating transit systems.

Recruitment for the testing phase is now open and will run through mid-April. Hillsborough and Pinellas counties are each seeking 200 participants interested in testing the phone app and smartcard. Interested participants can apply at either gohart.org/FlamingoTesters or psta.net/FlamingoTesters, depending on the county in which they primarily ride. Selected participants will receive an email within two weeks of submitting their application with instructions and next steps.

Flamingo Fares has been in pilot testing (with limited fares) since 2016.

Fare Capping

A new feature that will launch with Flamingo Fares later this year is fare capping.

Fare-capping provides a "fairer" way to pay, with "pay-as-you-go" pricing!

For example, instead of a purchasing a 31-day pass upfront, once you ridden HART enough to "earn" a 31-day pass, you won't be charged the rest of the month! Take advantage of the financial benefit of purchasing a 31-day pass - without the upfront cost!

Check out the video below for more information on how fare capping works.



Our initial testing group will provide our teams with valuable insight and feedback to ensure a smooth deployment once the service launches later this year.

For more information on Flamingo Fares, click here.

HART Employees are "Flamingo Flocking" for Charity!

Flamingo Insurance protects against being "Flocked"

Flamingo - it's not just an app! It's also a fundraising effort by HART staff to support the Arthritis Foundation. 

From now, until December 16th, HART employees can pay a fee to send a "flock of flamingos" to a co-workers' area.

Employees who do not want this pink, plastic gift can purchase a flamingo insurance policy that protects their work space throughout the fundraiser. All money collected in this effort will be sent to the Arthritis Foundation Jingle Bell Run 2016, to enable the Arthritis Foundation to help people suffering from arthritis conquer everyday battles through information, resources, access to care, scientific advancements and community connections. 

As a corporate sponsor, HART currently has a team of 51 employees and family members ready to take on the Jingle Bell Run 5K on Saturday, December 17th.


HART employees are having fun and raising funds for the Jingle Bell Run to benefit the Arthritis Foundation.

James Fetzer was recently "Flamingo Flocked"!

Flamingo Fares is Here!

One Application. One Region. One Fare.

Flamingo Fares has arrived!

With the launch of the Flamingo app on Monday, September 5, riders on both sides of the bay can now purchase a single fare for travel between both Hillsborough and Pinellas counties! The Flamingo app allows patrons to book a 3-day unlimited regional pass, valid for 3 consecutive days for only $11!

The 3-day pass is a test of the technology that will soon allow for the purchase of a variety of pass options, including 1-day, 31-day, etc.

E-fare will be animated and interactive

To pay with Flamingo, customers download the Flamingo app, purchase a ticket on the app, activate it, and show the screen to the Bus Operator upon boarding the vehicle. The mobile payment app will be free to download and available in the iPhone App Store and Google Play Store.

Cash will continue to be accepted on both transit systems, but with a smartphone app, patrons no longer have to worry about carrying the correct change or buying separate fares for different legs of their trip.  

Soon it will bring HART and PSTA into the future by providing easier, faster, and more convenient ways for riders to pay their fares on HART and PSTA.

The 3-Day (consecutive) unlimited ride ticket is valid on all HART and PSTA bus services, as well as, HARTFlex, The TECO Line Streetcar System, Jolley Trolley, Looper Trolley. Flamingo Fares are not valid on HARTPlus or PSTA DART.

This is just the beginning! Hernando, Pasco, Manatee and Sarasota Counties are also implementing the new technology for a future release. HART and PSTA expect to have the total system, which will include smart card technology, up and running by 2018.

After the test period, data from both agencies will be analyzed to determine what concerns need to be addressed before the full system is implemented in 2018.